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Sony KD49XD8077SU 49" Freeview HD and YouView HD Smart 4K Ultra HD with HDR TV - Silver

save £80 was £779 *
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Product Specification

Key Information

Dimensions (H)63.9 x (W)109.3 x (D)4.4
3D No
4K Ultra HD Yes
Audio Power 20 Watt
Connected Features YouView HD
Curved Design No
Energy Efficiency Class B
Internet Connection Built-in Wifi
Manufacturer Warranty
AO Aftercare available More info
1 Year
Mini / Slim Wall Mount Supported No
Resolution Type 4K Ultra HD
Screen Size 49 Inches
Screen Type LED
Series / Family XD80
Smart TV Yes
Stand Design Silver U Slate(Parallel)
Stand Type Static
Tuner Type Freeview HD
TV DVD Combi No
Ultra HD 4K Compatible Yes
USB Input 3
Vesa Wall Mount Size 100 x 200 mm
Vesa Wall Mount Supported Yes


Aerial Input (RF) 1
Analog RCA L/R Audio Input 0
Analog RCA L/R Audio Output 0
Common Interface (CI) Yes
Component Video Input 0
Composite Video Input 1
Digital Coaxial Output 0
Digital Optical Output 1
Ethernet (LAN) Input Yes
HDMI ARC (Audio Return Channel) Yes
HDMI Input 4
Headphone Socket 1
MHL Compatible No
PC Audio Input 0
Satellite Input (LNB) 1
Scart Input 1
VGA Input 0

Features We Love

Android TV Yes
Google Cast Ready Yes
Google Play Yes

Product Detail

Brand Sony
Category TVs
Certified Ultra HD Yes
Colour Silver
Dimensions (H)63.9 x (W)109.3 x (D)4.4
Premium TVs Yes
TV Size Group Medium 33 - 43 Inches
TV Weight 12.3 Kg

Screen Technology

Film Picture Mode Yes
Frame Enhancement Technology HDR
Game Picture Mode Yes
HDR (High Dynamic Range) Yes
Manufacture Motion Rate Motionflow XR 400 Hz
Resolution Size 3840 x 2160
Sports Picture Mode Yes
Ultra HD 4K Upscaling Yes
Viewing Angle 178 (89/89) Degrees

Smart Services

All 4 Yes - via YouView
Amazon Instant Video Yes
BBC iPlayer Yes - via YouView
Facebook No
ITV Hub Yes - via YouView
My 5 Yes - via YouView
Netflix Yes
Now TV No
Other Smart Services Sony Entertainment Network; YouView;PlayStation Now
Twitter Yes
Web Browsing Yes
Youtube Yes

Smart Technology

App / Portal Store Yes
Built-in Camera No
HDR Streaming Yes
Motion Control No
Recommended Content No
Smart Phone / Tablet App Available Yes - Android and iOS
Ultra HD 4K Streaming Yes
Voice Control Yes
Web Applications Built-in Yes

Sound Technology

3D Sound No
Audio Processing Dolby Digital, Dolby Digital Plus, DTS, PCM
Dolby Sound Technology Yes
Film Sound Mode Yes
Music Sound Mode Yes
Number of Internal Speakers 2

System and Features

Annual Power Consumption 111 Kwh
Auto Power Off Yes
Auto Tuning Yes
Built-in Instruction Manual Yes
Built-in Tuners DVB-T/T2/S/S2/CI+
Digital Text Services Yes
DLNA Certified Yes
Energy Saving Mode Yes
EPG 7 Days
Number of Tuners Twin
On-mode Power Consumption 80 Watt
Parental Control Yes
Picture-in-Picture Yes
Processor Type 2
Scroll Back Compatible EPG Yes - via YouView
Scroll Back EPG 7 Days
Sleep Mode Yes
Standby Power Consumption 0.5 Watt
Timer Mode Yes

USB and Media

HEVC / H.265 4K Codec Yes
Supported Audio Formats WMV9, MKV, WEBM, WAV, MP3, WMA, JPEG
Supported Image Formats JPEG
Supported Video Formats MPEG1, MPEG2PS, MPEG2TS, AVCHD, MP4Part10, MP4Part2, AVI(XVID), AVI(MotionJpeg)
USB 3.0 Yes
USB File System FAT16/FAT32/NTFS
USB Playback Movie, Music, Photo
USB Recording (DVR) Yes

What's In The Box

Manual / Quick Guide Yes
Power Cable Yes
Remote Control Voice Enabled Smart Remote x 1
Remote Control Batteries AAA x 2
Stand and Fixings Yes

Wireless Connectivity

Google Cast Yes
Intel WiDi No
Miracast Yes
Multiroom Compatible No
NFC (Near Field Communication) No
WiFi Yes
WiFi Direct Yes

Sony KD49XD8077SU 49" Freeview HD and YouView HD Smart 4K Ultra HD with HDR TV - Silver

was £779 * save £80
In stock
Add to basket
Delivery Delivery from Sun 26th Feb Delivery from tomorrow, 26th February From tomorrow, 26th February From tomorrow, Sun 26th February


We’ll deliver any product to your home, 7 days a week and even the next day.

  • We schedule deliveries from 7am until 7pm. 
  • You can choose a paid morning or afternoon delivery timeslot when you checkout.
  • Free delivery is also available.
  • We’ll text you a 4 hour timeslot on the morning of your delivery.
  • We'll give you your driver’s number just in case there are any issues.
  • Your driver will attempt to call you when they're on the way.

△ The earliest delivery date may vary based on your postcode.
Services Stand Installation, Disposal


  • Stand Installation £ 44.99

    We want you to enjoy your new TV as soon as possible. Rather than messing about with cables and following loads of steps in the instruction manual, let us set it up for you. We'll attach the new TV to the stand that it comes with. If you've bought an additional TV stand, there's a separate installation charge. We'll also tune it in, set up any Smart features and connect up all your existing kit. We’ll even take away the bulky packaging. 

  • Disposal £ 14.99

    We’ll happily take away your old TV for you and recycle it. All we ask is that it’s unplugged and ready to go. The fee for this service relates to the cost of taking your old TV away on our van rather than the recycling service. If you've paid for installation, we will recycle your old TV free of charge.

Finance From £20.63 a month (APR 19.9%)



Key Features

  • 4K Ultra HD with upscaling - incredible picture quality
  • HDR delivers lifelike colours to ramp up 4K viewing
  • Smart TV powered by Android for catch up, movies & more
  • Watch Freeview HD or catch up on shows with YouView HD
  • 4 HDMI & 3 USB - plug in lots of devices at once

Product Overview

This 49” Sony LED TV is perfect for living rooms. You’ll always experience stunning picture quality with 4K Ultra HD resolution, and the upscaling feature boosts standard HD to near 4K too. HDR technology brings lifelike and vibrant colours to your screen, whatever you’re watching. Smart capabilities give you TV, movies and apps, and Android TV makes searching through them completely effortless. There’s plenty to watch with 60 channels from Freeview HD and catch-up programmes from YouView HD. There are 4 HDMI and 3 USB inputs to connect all of your devices.

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Questions and Answers

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Questions & Answers

Features we love

Certified 4K Ultra HD with 4K upscaling

To achieve the Certified Ultra HD 4K stamp of approval, a TV needs to have true 4K resolution that uses four times more pixels than Full HD, as well as vivid 8 bit colour depth. By choosing this model, you can rest assured that you’ll experience the very best that UHD 4K has to offer. As the number of channels broadcasting in 4K continues to grow, your TV will be ready – so you can enjoy new content the way it was meant to be seen. You’ll also benefit from 4K upscaling to make more of HD channels and your Blu-ray collection.


HDR takes 4K viewing to the next level, delivering incredibly vivid, life-like colours that’ll make sure you enjoy the ultimate home cinema experience. By ramping up the contrast, HDR provides brighter whites and darker blacks, so every frame is super-dynamic and detailed. This means a more realistic picture onscreen, so you’ll feel more immersed in what you’re watching.

Smart powered by Android

Easily access all of your catch up TV and movies with Android TV. This intelligent interface is built-in to your TV and lets you access endless content, launch apps and play videos at the touch of a button. As well as being really simple to use and navigate, you can control it with your Android smartphone by simply downloading the mobile app. It’s also voice activated. Thanks to Android TV, you’ll have a world of entertainment at your fingertips.

Freeview HD with Youview HD

Freeview HD is the fuss-free way to watch your favourite shows.  With 60 built-in channels, there’s always plenty to watch. You’ll have access to 12 channels in HD too, so whether you’re watching soaps or sports, you’ll get great detail and a clear picture. You can also watch any TV you’ve missed throughout the week with YouView HD. Scroll back 7 days and catch up on your favourite programmes.  There are lots of box sets, series and films to choose from too – all searchable by genre, so you can browse with ease.

Customer Reviews

3.4 / 5 5 Reviews
60% would recommend to a friend
Showing 5 of 5 reviews

Definitely a TV for the connoisseur

Can't complain about picture or build quality, you view works well and easy to set up, sky box easy to tune in, in minutes I had everything up and running, exept my Panasonic home cinema I can't get the sound to come through from the TV. I have thought about buying a Sony home cinema (not the cheapest). Would I purchase this if I knew the trouble I would have with the sound issue, not sure I would, think I would go for one of the cheaper makes out there.

Pros: Good build quality, Looks good, Quiet Cons: Complicated, Expensive
Product Tester.

A customer who has been given a product to use and keep in exchange for an honest review.

Brilliant Smart TV!

Having never owned a SmartTV before, I was excited to delve into this exciting world of advanced technology. Our previous TV wasn't ancient by any means, and it had served us well, but it just wasn't suitable for our needs any longer. We were looking for something which was HD and would really bring all the movies we watch and games we play into a whole other dimension. This ticked all of the right boxes. At 49" it 'commands' the room. The design is sleek and the body of the TV is quite thin so, despite having a quite large screen size, it doesn't leave a mega footprint in the corner of the room. It's 4K and videos and photos look brilliant on it and the colour representation is fantastic. However, if you don't let the pre-set colours, you can also adjust the settings to suit your preference. The same goes with the audio too. We did have a slightly problem with the audio just coming out in mono with one of our devices, and at first we were worried this was a TV flaw, but actually it was our device itself not recognising the stereo from the TV and we needed to change some settings on the device itself. The Android system is very fast and doesn't seem to show any lag. The remote control also has a Netflix button, for those moments when you want to 'Netflix and Chill' but don't want to be wasting precious moments trying to set it all up by going through the various menus. It also has 4 HDMI ports which is perfect for all those devices that use HDMI nowadays. The only downside we have found is that the stand has bent slightly under the TV's weight, but this is cosmetic more than anything. It doesn't affect the usability of the TV. There's also a white light under the 'Sony' logo which I think is the remote sensor. This doesn't annoy me at all, but I know if might be annoying for some people. All in all, I would definitely recommend this TV, especially as a first SmartTV as it ticks all of the right boxes and it's so easy to use.

Pros: Ease to use, Good build quality, Looks good, Quiet Cons: Bent Stand

Video review

Very Slow

Changing channels is so SLOW ABOUT 6 SECONDS. The remote control is difficult to use, the buttons are very close to each other, you end up pressing 2 or the wrong button. After selecting a channel the information button is 4cm from OK button and you have to switch it off to proceed? Manoeuvring around the menu's is pitiful it takes 10 button presses to get to settings menu. Many buttons are not very big? It has many features NONE can be switched OFF if not used. You get the impression that they are using and old operating system as every selection is SLOW. For a TV it is very POOR, as a tablet maybe OK.

Good looking tv

Found the set up a little complicated, once we got it set up was pleased with the TV Overall delighted

Pros: Looks good, Value for money Cons: Complicated

Grate for gaming

Amazing picture quality HDR is compatible with the xbox one s makes a big difference to gaming but only had it tree months and got a dead pixel just the one but not a good start contacted Sony that won't me to send a picture of the dead pixel not hear back from them jet but I gess thay will sort it out

Pros: Ease to use, Good build quality, Looks good, Quiet, Value for money

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Delivery from Sun 26th Feb Delivery from tomorrow, 26th February From tomorrow, 26th February From tomorrow, Sun 26th February
Product information
Stand Installation, Disposal
Finance From £20.63 a month (APR 19.9%)
* KD49XD8077SU was at the higher price between 29/09/2016 and 09/11/2016.
Intervening prices between the "was" and the "now" price have applied. Intervening prices may have been lower than the current price due to our price match promise or other promotions during the intervening period.
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