With an AO Aftercare Protection Plan, you can relax in the knowledge that there's help at hand should your product break down.
We like to do things differently at AO and that's why we've teamed up with Domestic & General, the leading provider of appliance breakdown and warranty protection in the UK, to offer you a bespoke AO Aftercare Protection Plan with amazing features and benefits:
You'll pay nothing for approved repairs to fix breakdowns, or faults or damage caused by accident
Unlimited call outs at no extra charge
Hassle free access to a network of manufacturer- approved engineers
A UK customer care team available 365 days a year
No set up fee and no excess to pay on breakdown
You could get a brand new replacement product if yours can't be fixed
Low monthly payments; ability to cancel at any time
DeliveryDelivery from Fri 9th Dec △Delivery from tomorrow, 9th December △From tomorrow, 9th December △From tomorrow, Fri 9th December △
We’ll deliver any product to your home, 7 days a week and even the next day.
We schedule deliveries from 7am until 7pm.
You can choose a paid morning or afternoon delivery timeslot when you checkout.
Free delivery is also available.
We’ll text you a 4 hour timeslot on the morning of your delivery.
We'll give you your driver’s number just in case there are any issues.
Your driver will attempt to call you when they're on the way.
△ The earliest delivery date may vary based on your postcode.
Stand Installation, Disposal
Stand Installation £ 44.99
We want you to enjoy your new TV as soon as possible. Rather than messing about with cables and following loads of steps in the instruction manual, let us set it up for you. We'll attach the new TV to the stand that it comes with. If you've bought an additional TV stand, there's a separate installation charge. We'll also tune it in, set up any Smart features and connect up all your existing kit. We’ll even take away the bulky packaging.
Disposal £ 14.99
We’ll happily take away your old TV for you and recycle it. All we ask is that it’s unplugged and ready to go. The fee for this service relates to the cost of taking your old TV away on our van rather than the recycling service. If you've paid for installation, we will recycle your old TV free of charge.
0% Finance on this Star Buy
Get your home ready for Christmas with great deals on our Star Buys, delivered with a smile right up to Christmas Eve. Not quite right? We’ve got loads more deals lined up. Check them out here.
4K Ultra HD with upscaling - incredible picture quality
HDR delivers lifelike colours to ramp up 4K viewing
Smart TV powered by Android for catch up, movies & more
Watch Freeview HD or catch up on shows with YouView HD
4 HDMI & 3 USB - plug in lots of devices at once
This 49” Sony TV has a 4K Ultra HD resolution, which uses 4 times more pixels than standard HD, for ultra-sharp images. Upscaling boosts regular HD to near 4K, and HDR technology gives you super lifelike colour, so you’ll be completely immersed in every programme. The Smart capabilities are powered by Android TV, so you can effortlessly scroll through TV, movies and apps. There’s always plenty to watch with 60 channels from Freeview HD, and catch-up services from YouView HD. There are 4 HDMI and 3 USB inputs to plug in all your devices.
To achieve the Certified Ultra HD 4K stamp of approval, a TV needs to have true 4K resolution that uses four times more pixels than Full HD, as well as vivid 8 bit colour depth. By choosing this model, you can rest assured that you’ll experience the very best that UHD 4K has to offer. As the number of channels broadcasting in 4K continues to grow, your TV will be ready – so you can enjoy new content the way it was meant to be seen. You’ll also benefit from 4K upscaling to make more of HD channels and your Blu-ray collection.
HDR takes 4K viewing to the next level, delivering incredibly vivid, life-like colours that’ll make sure you enjoy the ultimate home cinema experience. By ramping up the contrast, HDR provides brighter whites and darker blacks, so every frame is super-dynamic and detailed. This means a more realistic picture onscreen, so you’ll feel more immersed in what you’re watching.
Smart powered by Android
Easily access all of your catch up TV and movies with Android TV. This intelligent interface is built-in to your TV and lets you access endless content, launch apps and play videos at the touch of a button. As well as being really simple to use and navigate, you can control it with your Android smartphone by simply downloading the mobile app. It’s also voice activated. Thanks to Android TV, you’ll have a world of entertainment at your fingertips.
Freeview HD with Youview HD
Freeview HD is the fuss-free way to watch your favourite shows. With 60 built-in channels, there’s always plenty to watch. You’ll have access to 12 channels in HD too, so whether you’re watching soaps or sports, you’ll get great detail and a clear picture. You can also watch any TV you’ve missed throughout the week with YouView HD. Scroll back 7 days and catch up on your favourite programmes. There are lots of box sets, series and films to choose from too – all searchable by genre, so you can browse with ease.
5.0 / 5
100% would recommend to a friend
Showing 4 of 4 reviews
Male, 35 to 44, Couple from Birmingham
I absolutely love it, itlooks beautiful out the box even better mounted on a wall. Sound wise I'm really pleased personally the sound is really good and a sound bar for me is not needed, in cinema mode it creates a good depth the only criticism is a slight lack in bass but only slight but Sony do a wireless one. Android TV works mostly fine sometimes it's a little clunky but hey this is the start of a great idea, can be a little annoying with using the voice control of a film or music I own in Google to default search YouTube but again thisture hopefully, looking forward to Google home to sit next to it will be tweaked in the fus big brother. Picture wise it's brilliant as ever sky seem to throttle their picture unless you pay extra for HD but watching 4k through Amazon or Netflix shows off its clarity to sublime levels, the smoothness of the motion is just gorgeous to watch but beware you need at least 16 mbs speed otherwise it will struggle preferable more. The only gripe would be the remote and feel of the main cursor it's just too close to other buttons that accidentally pressed will go deep into menus and watching films in the dark finishes off reaching for the lights but this is the only real problem, just love it
Pros: Ease to use, Good build quality, Looks good, Value for money
Male, 25 to 34, Small Family from Ilkeston
Wait til you see it!
I spent a while researching tvs and chose this one because of the outstanding features at the price range you will not be disappointed it is a stunning tele
Pros: Good build quality, Looks good, Value for moneyCons: None
Female, 18 to 24, Couple from Lancashire
A customer who has been given a product to use and keep in exchange for an honest review.
We recently got the new Sony XD 80 49" as an upgrade on our current 3-4 year old, 55" 1080p TV.
The picture quality on this TV in comparison to our HD tv is a class above. The colours on the TV are amazing and you can really tell the difference in quality.
The design of the TV is great as well. It's minimal yet quality. The TV is so thin it's unbelievable to think how all the tech fits in it.
The remote is a plus and a minus for it, as the build quality isn't brilliant. But the functionality of it is great. It has a button straight to Netflix which is a massive perk. Another slight downside is that the TV is hard to set up with our YouView remote control. But I can live with 2 remotes.
The set up of the TV is really easy. It took a max of 10 minutes to attach it to the stand and start watching it, which I thought was incredibly fast.
The TV has access to all the catch up apps you'd imagine like; BBC, Channel 4, Channel 5 and ITV. It also has access to the Google Play store so you can buy films and rent them on the TV. This truly is the ultimate Smart TV and it's super easy to use.
Overall though I'd recommend this TV to anybody. It's incredibly stylish and the tech it has installed on the TV is second to none.
Pros: Ease to use, Good build quality, Looks good, Quiet, Value for moneyCons: None
Male, 35 to 44, Couple from Leeds
I've been looking into 4K HDR TVs for quite a while and was really pleased when Sony released the 49" version of this TV. Amazing picture quality, great interface and, when synced up to our Sony HT-XT3 Soundbase, ridiculously good sound. The 4K upscaling is a little variable but 4K netflix is seriously good. The preconfigured audio and visual settings are really good and fit the different programme types well. Could not be happier so far and exceptional value at this price point. Thoroughly recommended.
Pros: Ease to use, Good build quality, Looks good, Syncs with Sony Soundbase, Value for moneyCons: None
* KD49XD8088BU was at the higher price between 29/09/2016 and 09/11/2016.
Intervening prices between the "was" and the "now" price have applied. Intervening prices may have been lower than the current price due to our price match promise or other promotions during the intervening period.