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    LG OLED77B16LA 77" Smart 4K Ultra HD OLED TV

    LG OLED77B16LA 77" Smart 4K Ultra HD OLED TV

    Key Features

    • 4K Ultra HD OLED - the most vibrant visuals available
    • a7 Gen4 Intelligent Processor 4K optimises images
    • Smart TV - catch up, movies & more
    • AI Sound Pro chooses the optimal playback mode
    • Blue light reduction looks after your eyes
    Add to compare View Product Specs

    LG OLED77B16LA 77" Smart 4K Ultra HD OLED TV

    £3,099

    New energy ratings for 2021

    The energy label scale has changed in line with new EU regulations.

    Learn more
    Available

    Choose size

    • 55"
    • 65"
    • 77"
    Delivery Delivery from Wed 29th Sep Delivery from tomorrow, 29th September From tomorrow, 29th September From tomorrow, Wed 29th September

    We’re still delivering to our customers safely. Since the latest Government advice, we’ve had to make a few changes. If you’re self-isolating then we’re now only able to deliver products to your doorstep. Otherwise, we’ll come into your home and take your product to any room you choose.

    We’ll deliver any product to your home, 7 days a week.

    • We schedule deliveries from 7am until 7pm.
    • You can choose a paid morning or afternoon delivery timeslot when you checkout.
    • Free delivery is also available.
    • We’ll text you a 4 hour timeslot on the morning of your delivery.
    • We'll give you your driver’s number just in case there are any issues.
    • Your driver will call you to keep you up to date on the day.
    • Delivery restrictions apply. Please see our delivery page for more information.
    △ The earliest delivery date may vary based on your postcode.
    Services TV Placement, Remove & Recycle
    • TV Placement £125.00
    • Remove & Recycle £20.00

      We can collect your old TV and take it away for recycling. Our experts will recycle it safely and responsibly in our state-of-the-art facility.

      The cost of our Remove & Recycle service goes towards safely transporting the product to our recycling plant. Under the WEEE regulations, recycling costs are primarily covered by the product manufacturer.

      Also, while we’re picking up your appliance, if you’ve got any smaller kitchen electricals that need recycling – such as kettles, toasters or blenders – we’ll happily take those away too at no extra charge. Just pass them to your driver when we’re picking up your larger appliance.

    Promotions

    Win back the cost of your TV

    Claims to be made via the LG website

    Registration closes 10/11/2021 click here.

    *Winners to be contact by 17/11/2021

    AO Finance

    Product Overview

    Films, boxsets, games – whatever you’re doing, it’ll all look mind-blowing on this absolutely enormous 77-inch LG smart TV. Massive screen size aside, you’ll also step into every scene thanks to its breathtaking 4K Ultra HD OLED resolution, which offers a jaw-droppingly realistic image backed up by self-lit pixels for much deeper blacks and brighter colours. Then there’s Dolby Vision IQ, a clever bit of tech that constantly scans the picture and automatically picks the best contrast settings, so everything you watch always looks amazing. Plus, you’ll never struggle to catch every line, since its AI Sound Pro function adjusts the volume on-the-fly, toning down the music during dialogue and pumping it up when the action kicks off.

    We want you to fully enjoy your new TV, so please be careful when unpacking it – pull it out of the box using the edges so that you don’t damage the screen. If you need to return your TV for any reason, we just ask that you don’t pack the plug in front of the screen as it could damage the TV in transit.

    Key Features

    • 4K Ultra HD OLED - the most vibrant visuals available
    • a7 Gen4 Intelligent Processor 4K optimises images
    • Smart TV - catch up, movies & more
    • AI Sound Pro chooses the optimal playback mode
    • Blue light reduction looks after your eyes
    Add to compare View Product Specs

    Features we love

    For eyes and pixels that light up

    Bring the cinema home all week long with OLED technology. Each pixel lights up or switches off on its own, rather than being backlit like an LED, so all those deliciously long fight scenes will have flawless colour and contrast. Not to mention, feeling completely real and unique. That means you can say goodbye to ducking and diving to get the perfect viewing angle, instead you’ll be trying to avoid the uppercuts and knock outs.

    See the detail up close

    The perfect TV to take down the competition

    Don’t just play your games, live them. This LG TV is built for pixel-perfect performance, squeezing every last drop of detail out of blockbuster titles for an epic 4K experience. They’ll even look more realistic. How? By cutting out the lag and making movement really smooth with a 1 millisecond response time. And if you want to see how the competition does it, just hop on over to Twitch using webOS to watch some live broadcasts.

    Tons of choice

    You’ll never be bored again with all the stuff this LG TV has to offer. The clever built-in webOS platform makes it easy to browse all your favourite streaming and catch-up services. Fancy a classic? Head over to Disney+ and re-live your childhood. Or check out Netflix’s newest edge-of-your-seat boxset. And if that’s not enough, there’s also Prime Video, NOW TV and Freeview Play to choose from. That’s a lot of content.

    Please note, some streaming apps need a paid subscription to use.

    Bring the stadium into your living room

    If you love your footie, then you’ll want to catch every single pass, tackle and (missed) penalty. That’s where LG’s OLED Motion comes into play. It uses some clever technical wizardry and self-lit pixels to dramatically reduce blurring, giving you a much clearer view of the action. That means you’ll never have to second guess a foul, or wonder whether someone was offside. It’s so lifelike, you’ll feel like you’re really there – who needs those overpriced match tickets?

    Clever tech for a stunning picture

    High-tech α7 processors don’t just keep their TVs ticking, they keep everything looking and sounding its best too. They can analyse what you’re watching, and enhance the brightness and detail for sharp images, and boost the sound for immersive audio. Now you can sit back and relax with an amazing picture, even in those darker, moody scenes.

    Superb Dolby sound and picture quality

    Immerse yourself in the atmosphere of whatever you’re watching with Dolby Atmos and Dolby Vision IQ. Cutting-edge Dolby Atmos recreates sound in 3D, so you can hear it from all directions, while Dolby Vision IQ increases the contrast between light and dark, to create a vivid picture that’s bursting with colour. This creates an outstanding cinematic experience, for more memorable movie nights and amazing match days.

    Goodbye square eyes

    The perfect screen for a weekend of binge-watching boxsets on the sofa, this TV puts your health first. Clever tech prevents any image flickering, and creates less blue light and UV ray, so less harm is put on your eyes. This means you can watch all your favourite episodes back to back, without having to worry about how it’s affecting your sight.

    Product Specification

    Key Information

    Dimensions
    (H)0.0 x (W)0.0 x (D)0.0
    Ambiance
    Black
    Energy Rating
    G
    Number Of USB Ports
    3

    Connectivity

    Common Interface (CI)
    Yes
    Digital Optical Output
    1
    Ethernet (LAN) Input
    Yes
    HDMI ARC
    Yes
    Headphone Socket
    1

    Dimensions Including Packaging

    Depth Including Packaging
    29 cm
    Height Including Packaging
    113 cm
    Width Including Packaging
    190 cm

    Features We Love

    Eco Mode
    Yes
    Noise Reduction System
    Yes
    Sleep Timer
    Yes

    Great For Gaming

    NVidia G-Sync Technology
    Yes
    AMD FreeSync
    Yes

    Installation

    Vesa Wall Mount Size
    400 x 200 mm
    Vesa Wall Mount Supported
    Yes
    Width Of Stand
    74.9 cm

    Operating System & Software

    Operating System
    WebOS

    Picture Detail

    Aspect Ratio
    16:9

    Ports

    HDMI version
    2.0/2.1
    Number of Ethernet Ports (LAN)
    1
    Number Of HDMI Inputs
    4

    Product Detail

    Brand
    LG
    Category
    TVs
    Colour
    Black
    Country Of Origin
    South Korea
    Dimensions
    (H)0.0 x (W)0.0 x (D)0.0
    SKU
    OLED77B16LA
    Weight
    26.7 Kg
    Weight With Packaging
    43 Kg

    Screen Technology

    100% Colour Fidelity
    Yes
    Dolby Vision IQ
    Yes
    Eye Comfort Display
    Yes
    FILMMAKER MODE™
    Yes
    Game Optimiser
    Yes
    Game Picture Mode
    Yes
    HDR (High Dynamic Range)
    Yes
    HDR Type
    Dolby Vision IQ,High Dynamic Range 10 Pro (HDR10 Pro),Hybrid Log-Gamma (HLG)
    Maximum Refresh Rate
    120 Hz
    Motion Pro
    Yes
    OLED Cinema
    Yes
    Picture Processor
    LG AI Picture
    Resolution Size
    3840 x 2160
    Resolution Type
    4K Ultra HD
    Screen Size
    77 Inches
    Screen Type
    OLED
    Self-Lit Pixels
    Yes
    Ultra HD 4K Upscaling
    Yes

    Smart Technology

    Apple AirPlay 2
    Yes
    LG ThinQ AI
    Yes
    Smart TV
    Yes
    Voice Control
    Yes
    Works With Bixby
    Yes
    Works With Google Assistant
    Yes

    Sound Technology

    AI Sound Pro
    Yes
    Dolby Atmos
    Yes
    Dolby Atmos Sound
    Yes
    Number of Internal Speakers
    4
    Number Of Speakers
    4
    Sound Modes
    AI Sound

    System and Features

    EPG
    Yes

    Tuner and Smart Services

    Tuner Type
    Analog & Digital
    Video Apps
    All 4,Amazon Prime Video,Apple TV,BBC iPlayer,Disney+,Freeview Play,ITV Hub,My5,Netflix,NOW TV,Rakut
    Web Browsing
    Yes

    Unique Features

    Energy Saving
    Yes

    USB and Media

    USB Recording (DVR)
    Yes

    Warranty

    Manufacturer Warranty
    AO Care Protection plans from £13.99 per month.More info
    1 Year

    What's In The Box

    Mounting Bracket
    No
    Remote Control
    Yes
    Smart Remote Control
    Yes

    Wireless Connections

    Bluetooth
    Yes
    Bluetooth Version
    5.0
    WiFi
    Yes
    Wifi Technology
    Wi-Fi 5 (802.11ac)

    Customer Reviews

    5 / 5
    1
    0
    0
    0
    0
    Showing 1 of 1 review

    Awesome

    5/5
    I haven’t received my free headphones set witch is shame . Otherwise all good
    Shamen

    Any offers are genuine savings. We always want to be able to offer you an incredible deal, so we’ll always match our competitors on price. This means our prices could drop further, or potentially reduce again once a promotional event ends. If our price drops, or you do find what you’re looking for cheaper elsewhere, we’ll offer our price match promise. See terms and conditions.

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