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    Sony XR50X90JU 50" Smart 4K Ultra HD Google TV

    Sony XR50X90JU 50" Smart 4K Ultra HD Google TV

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    Product Overview

    This 50” Sony Bravia TV is one seriously clever bit of tech. The screen is 4K, so all your streamed boxsets will look incredible, but where it gets pretty snazzy is with the Cognitive Processor XR. This works like a computer, analysing everything you’re watching. It can then improve the quality, so that the latest shows are the best they can be, and even older series get an upgrade. There are four speakers on the TV – two at the bottom and one on each side – so you get sound that feels like it fills the whole room. And you can chat to this TV too, using your Google or Alexa speakers. The future really is here.

    Sony XR50X90JU 50" Smart 4K Ultra HD Google TV

    £1,099

    New energy ratings for 2021

    The energy label scale has changed in line with new EU regulations.

    Learn more
    Available
    Product information
    No reviews
    Instalment plan from £33.03 per month

    Key Features

    • 4K Ultra HD - Stunning sharpness, crystal clarity
    • Cognitive Processor XR upscales shows to high quality
    • Smart TV - catch up, movies & more
    • Acoustic Multi-Audio™ for sound and action alignment
    • Smart TV connects to Amazon Alexa or Google Assistant

    Key Features

    • 4K Ultra HD - Stunning sharpness, crystal clarity
    • Cognitive Processor XR upscales shows to high quality
    • Smart TV - catch up, movies & more
    • Acoustic Multi-Audio™ for sound and action alignment
    • Smart TV connects to Amazon Alexa or Google Assistant

    Product Overview

    This 50” Sony Bravia TV is one seriously clever bit of tech. The screen is 4K, so all your streamed boxsets will look incredible, but where it gets pretty snazzy is with the Cognitive Processor XR. This works like a computer, analysing everything you’re watching. It can then improve the quality, so that the latest shows are the best they can be, and even older series get an upgrade. There are four speakers on the TV – two at the bottom and one on each side – so you get sound that feels like it fills the whole room. And you can chat to this TV too, using your Google or Alexa speakers. The future really is here.

    Product Specification

    Key Information

    Control Type
    Buttons
    Energy Rating
    G
    Number Of USB Ports
    2

    Connectivity

    Common Interface (CI)
    No
    Common Interface Plus (CI+)
    Yes
    Ethernet (LAN) Input
    Yes
    Headphone Socket
    1

    Design

    Flexible Stand
    Yes

    Dimensions Including Packaging

    Depth Including Packaging
    123 cm
    Height Including Packaging
    79 cm
    Width Including Packaging
    15 cm

    Features We Love

    Google TV
    Yes
    Noise Reduction System
    Yes
    Sleep Timer
    Yes
    Smart Mode
    Cinema,Custom,Dolby Vision Bright,Dolby Vision Dark,Game,IMAX Enhanced,Netflix Calibrated,Photo,Vivi

    How Well Does It Perform?

    Energy consumption (HDR) per 1000 hours
    121
    Energy consumption (SDR) per 1000 hours
    85

    Installation

    Vesa Wall Mount Size
    300 x 300 mm
    Vesa Wall Mount Supported
    Yes
    Weight With Stand
    14100 Kg
    Width Between Feet On Stand
    66.5 cm

    Operating System & Software

    Operating System
    Google TV

    Picture Detail

    Aspect Ratio
    16:9

    Ports

    Number of Ethernet Ports (LAN)
    1
    Number Of HDMI Inputs
    4

    Product Detail

    Brand
    Sony
    Category
    TVs
    Colour
    Black
    Country Of Origin
    Slovakia
    Depth (with stand)
    286 cm
    Dimensions
    (H)64.9 x (W)11.1 x (D)7.0
    Height (with stand)
    715 cm
    Model Year
    2021
    Product Depth
    70 cm
    Product Height
    649 cm
    Product Width
    1119 cm
    SKU
    XR50X90JU
    Weight
    13500 Kg
    Weight With Packaging
    19000 Kg
    Width (with stand)
    1119 cm

    Screen Technology

    (AV-Bildschirmform)
    Flat screen
    Dolby Vision IQ
    Yes
    Full Array LED
    Yes
    Game Picture Mode
    Yes
    HDR (High Dynamic Range)
    Yes
    HDR Type
    Dolby Vision IQ,High Dynamic Range 10 (HDR10),Hybrid Log-Gamma (HLG)
    Manufacturer Motion Rate
    XR Motion Clarity Hz
    Picture Processor
    Sony Cognitive Processor XR,Sony XR Contrast Booster,Sony XR HDR Remaster,Sony XR Smoothing,Sony XR
    Resolution Size
    3840 x 2160
    Resolution Type
    4K Ultra HD
    Screen Size
    50 Inches
    Screen Type
    LED
    Ultra HD 4K Upscaling
    Yes
    XR Motion Clarity
    Yes

    Smart Technology

    Screen Mirroring
    Yes
    Smart TV
    Yes
    Voice Control
    Yes
    Works With Amazon Alexa
    Yes
    Works With Google Assistant
    Yes

    Sound Technology

    Acoustic Multi Audio
    Yes
    Audio Power
    10 Watt
    Number of Internal Speakers
    4
    Number Of Speakers
    4
    Sound Modes
    Cinema,Dialog,Dolby Audio,Music,Sports,Standard
    XR Surround
    Yes

    System and Features

    Auto Power Off
    Yes
    EPG
    Yes
    Number of Tuners
    3
    Parental Control
    Yes

    Tuner and Smart Services

    App distribution platform
    Google Play
    Music Apps
    Amazon Music,Spotify,YouTube Music
    Tuner Type
    Analog & Digital
    Video Apps
    Amazon Prime Video,Apple TV,Disney+,Google TV,Netflix,Rakuten TV,YouTube

    Unique Features

    Energy Saving
    Yes

    USB and Media

    USB Recording (DVR)
    Yes

    Warranty

    Manufacturer Warranty
    AO Care Protection plans from £7.99 per month.More info
    1 Year

    Wireless Connections

    Bluetooth
    Yes
    Bluetooth Version
    4.2
    Miracast
    Yes
    WiFi
    Yes

    Help and Advice

    Need a few things clearing up? Check out our Help and Advice section.

    Visit Help & Advice

    Features we love

    Get closer to the action than ever before

    This Sony TV has a really clever bit of tech that makes everything on the screen looks more real than ever before. It does this with a Cognitive Processor XR, which splits the display into thousands of little pieces. It then scans these areas for colour, contrast and detail all the same time – just like our brains do. The result is a picture that looks so clear and bright, you can almost reach out and touch it. It really is amazing.

    A standout picture for standout performances

    You should never settle – especially when it comes to a washed-out picture. Full Array tech has a full layer of LEDs behind the screen, which only lights up the areas it needs to. So, when you’re watching a sci-fi classic, outer space will still look pitch black, meaning the galaxies and stars can shine brightly in the background – just like they would in real life.

    Precise sound from every angle

    Sure, the picture looks amazing, but this TV has a lot going on in the sound department too. It’s got a pair of clever built-in speakers round the back that understand how our ears work, and follow the action around the screen. That means they’ll pick up where a noise is coming from and play it from that exact location. So, you’ll feel like you could walk into every scene – talk about immersive!

    Enjoy the smoothest gameplay around

    If you’ve got a PlayStation 5, you’ll want a fantastic TV to really enjoy next-gen gaming to its fullest. This Sony model has a bunch of features dedicated to just that. Plug your cable into the HDMI 2.1 port, switch on Game Mode, and fasten your seatbelt for a lightning-fast 120Hz refresh rate at 4K. That means you’ll get an amazing picture full of detail, and ultra-smooth, realistic-looking gameplay. The enemy won’t know what hit them.

    TV at your command

    This TV includes the innovative Google Assistant to make your at-home entertainment smoother and more enjoyable. By using voice commands, you can search for your favourite films, play music, discover brand new content, check what’s on later, and even change settings. So, you can easily access a whole host of content without having to type anything, and control your experience with a few simple requests.

    Play Video

    Customer Reviews

    This product hasn't been reviewed yet. Be the first to write a review.

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