Having previously had a FireTV Cube, I can comfortably say the AppleTV 4K stands head and shoulders above it in terms of functionality, build quality, picture quality, everything. If you're looking for a new streaming box, this is the one for you. I won't be going to be FireTV that's for sure, having to use it at my folks house is a real pain.

Amazing streamer, especially if your heavily into the Apple eco system. Picture quality top notch and very easy to set up. Highly recommend to the point I have one in the living room and one in the bedroom.

Great product and service from AO.

Great product, love it!