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    We are AO

    Watch us do it

    1000s of incredible products

    You won’t find anyone more passionate about tech and electricals than us. Our Online Electricals Store has everything from the latest smart tech and TVs, to all-singing, all-dancing washing machines, fridges and ovens.

    Shop now

    Everything is

    At AO, we focus on making the decisions that make our Mums proud. That’s why, from the moment you find the TV of your dreams to the moment we deliver it to your door, we’ve got your back.

    We’ll help you pick the perfect laptop for that last-minute homework, deliver you a TV for your latest boxset binge, and keep in touch with updates when your cooker’s in the back of our truck.

    Customers at the heart of everything we do, ensuring you get the best experience around.

    We do our bit for the planet

    Nothing pleases us more than dropping off a shiny new fridge in its new home. Trouble is, old fridges are pretty tricky to dispose of. That’s why we built our very own recycling plant to safely do it for us.

    We’ll take away your old appliance, lovingly crush it in our clever machine and recycle the bits that come out the other end. So, you can rest easy knowing you’ve done your bit, and we’ll rest easy knowing we’ve saved you a trip to the tip!

    Find out more


    fridges are recycled a year


    fridges are recycled an hour


    tonnes. The weight of our recycling machine, Bertha

    More 5* reviews than any other electrical retailer

    We’ve got over 300k reviews on Trustpilot, with 94% being “Great" or better. Wowzers!

    Our proud rating of 4.7/5 is from over 300,000 customers

    “I love ao.com”

    5 star review

    Elaine Malpas

    “Cannot fault the service
    - simply excellent”

    5 star review

    Gillian Humphreys

    “Extra special customer service”

    5 star review

    Ian Stewart

    Read all of our reviews

    We go above and beyond

    We’re a helpful bunch. Our very own fleet of trained experts do everything humanly possible to get the latest tech and electricals to you. By van, by hand or by boat (yep, that actually happened).


    We'll deliver your shiny new product fast with flexible delivery options.


    Put your feet up and leave the hard work to us.

    AO Finance

    Finance options available on 1000s of products.

    Price match

    We check every price, every day.

    We get the job done

    and we all work together to do it



    employees across the UK


    of completed deliveries a year



    miles driven yearly by our drivers


    You’ve read all about the good stuff we do every single day. Now let us show you how we do it…

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    Take a look at our huge range of products

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    Gender Pay Gap Report