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    TrustPilot Logo

    What makes AO the UK’s most trusted electrical retailer?

    TrustPilot Logo

    We’re glad you asked! AO have the largest volume of 5* Trustpilot reviews of all UK retailers. It’s true! We have more 5* reviews than Currys, Argos and John Lewis combined.

     

    “Fantastic customer service, product range and speed of delivery”

    Larraine Vickery

     

    Source: Trustpilot, Date: 27/01/2025

    Retailer

    No. of 5 Star Reviews

    No. of 4 star Reviews

    Total Reviews on Trustpilot

    4 & 5 Star Total

    4 & 5 Star %

    AO

    628,788

    44,363

    713,549

    673,151

    94%

    Currys

    161,456

    17,674

    262,615

    179,130

    68%

    John Lewis

    46,437

    4,384

    77,970

    50,821

    65%

    Argos

    173,502

    19,581

    233,627

    193,083

    82%

    Amazon

    7,711

    2,059

    36,430

    9,770

    27%

    The Very Group

    106,089

    9,263

    166,310

    115,352

    70%

    Tesco

    3,114

    834

    16,545

    3,948

    24%

    Why do our number of reviews make us a ‘trusted’ retailer?

    Trustpilot’s mission is to help people ‘find companies you can trust’ through their reviews. Which is great, because we have the highest volume of 5* reviews, and that shows we’re the most trusted. Simple. More 5* reviews means more happy customers, so you can count on us.

    Trustpilot's website can be accessed via https://uk.trustpilot.com/

    “Buying from AO was honestly the best decision”

    Tanya

    How has AO worked out who the main UK electrical retailers are?

    Using data from GlobalData which shows who the key retailers in electricals are, we put together a list of brands that appear in every electrical category. Basically, we included all the retailers with the most electricals to offer - and we still came out on top!

    We also used your opinions in our analysis. Yes, yours! A survey from Trinity McQueen asked consumers which retailers came to mind first when thinking about electricals. Spoiler: AO came up quite a lot. To work out the major electrical retailers, we used the 10 businesses that were mentioned most in the survey.

    "I love ao.com"

     

     

    Elaine Malpas

    "Cannot fault the service - simply excellent"

     

     

    Gillian Humphreys

    "Extra special customer service"

     

     

    Ian Stewart

    “Good prices, wide selection of products, reliable – it’s a no brainer”

    JW