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    What makes AO the UK’s most trusted electrical retailer?

    TrustPilot Logo

    We’re glad you asked! AO have the largest volume of 5* Trustpilot reviews of all UK retailers. It’s true! We have more 5* reviews than Currys, Argos and John Lewis combined.

     

    “Fantastic customer service, product range and speed of delivery”

    Larraine Vickery

     

    Retailer

    No. of 5 Star Reviews

    No. of 4 Star Reviews

    Total Reviews on Trustpilot

    4 & 5 Star Review Percentage

    AO

    342,625

    27,236

    400,008

    93%

    Currys

    70,522

    9,300

    137,646

    58%

    John Lewis

    24,215

    2,546

    45,773

    58%

    Argos

    154,435

    17,915

    205,349

    84%

    Amazon

    6,435

    1,678

    24,379

    33%

    The Very Group

    68,052

    6,342

    109,181

    68%

    Tesco

    2,603

    740

    13,056

    26%

    Source: Trustpilot, Date: 02/05/2023

    Why do our number of reviews make us a ‘trusted’ retailer?

    Trustpilot’s mission is to help people ‘find companies you can trust’ through their reviews. Which is great, because we have the highest volume of 5* reviews, and that shows we’re the most trusted. Simple. More 5* reviews means more happy customers, so you can count on us.

    Trustpilot's website can be accessed via https://uk.trustpilot.com/

    “Buying from AO was honestly the best decision”

    Tanya

    How has AO worked out who the main UK electrical retailers are?

    Using data from GlobalData which shows who the key retailers in electricals are, we put together a list of brands that appear in every electrical category. Basically, we included all the retailers with the most electricals to offer - and we still came out on top!

    We also used your opinions in our analysis. Yes, yours! A survey from Trinity McQueen asked consumers which retailers came to mind first when thinking about electricals. Spoiler: AO came up quite a lot. To work out the major electrical retailers, we used the 10 businesses that were mentioned most in the survey.

    "I love ao.com"

     

     

    Elaine Malpas

    "Cannot fault the service - simply excellent"

     

     

    Gillian Humphreys

    "Extra special customer service"

     

     

    Ian Stewart

    “Good prices, wide selection of products, reliable – it’s a no brainer”

    JW