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OLED TVs
The pinnacle of TV experience
Discover LG OLED revolutionary self-lit pixel technology
Whether you’re a movie buff, lover of sports, or climbing the console leaderboards, we understand the importance of having the best screen. Revolutionary OLED self-lit pixel technology gives you an unmatched picture that makes the action look so real you’ll feel like you’re actually there. We’re going to go into all the details about this amazing display and the epic features you’ll find on LG’s 2021 OLED TVs.
An unbeatable picture
Self-lit OLED screens can be ultra-slim while giving you perfect cinematic picture quality – what a treat! While LED screens use a chunky backlight to light up sections of the TV at once, OLEDs have individual pixels that turn on or off on their own. So, you can say goodbye to hazy colours and hello to accurate levels of detail that’ll bring films to life. A display could have lots of tiny backlights and it still wouldn’t compete with the precision of OLED.
The perfect black
Because self-lit pixels can turn completely off, the screen can actually go pitch-black in places. That’s not possible on LED TVs where there’s always a bit of light bleeding through from their backlight. The result? Amazing contrast that makes the picture pop, without any pesky halo effect.
The most natural colours
The Colour Fidelity test gives a percentage of how many colours on a screen match the original real-life image. On LG OLED screens, the results showed that 100% of the sample colours matched the originals, compared to 70-80% on LED displays. Once you’ve experienced this level of colour, you won’t be able to go back.
OLED TVs have so much more to offer...
An Oscar-worthy experience
Dolby Vision IQ and Dolby Atmos create a beautiful picture and immersive surround sound that’ll wrap you up in every scene. And, not only does LG’s webOS offer amazing apps like Freeview Play, NOW TV, Netflix, Prime Video and Disney+, but it also has voice control. So, finding something to watch has never been easier.
The screen for sports
Sit on your sofa and feel like you’re in the stands of the stadium. With a stunning picture that looks good no matter where you’re sat, you’ll always have the best view of the pitch. Not only that, but surround sound brings the crowd’s chants into your room, while the screen tech makes sure the action plays out smoothly. So, you’ll always be able to keep your eye on the ball.
Lightning-fast gaming
Light up the racetrack with an LG OLED TV - the perfect screen for those epic gaming sessions. With an incredible 1 millisecond response time, the screen will always be able to keep up when you’re playing at lightning-fast speeds. And on the webOS hub, you’ll even be able to hop onto Twitch for loads of streaming fun.
A tailored picture
Inside some LG OLED TVs is an α9 Gen4 AI Processor 4K, aka the brain. This checks what you’re watching and will tweak the TV’s settings to make sure the action looks and sounds the best it possibly can.
A work of art
When you’re not immersed in epic battles or gripped by that mystery thriller, there’s no reason your TV needs to be blank. With Gallery Mode you can liven up your living room by showing off breath-taking landscapes on the screen.
Slim, stylish design
It’s not just about the picture quality, as LG OLED TVs look just as good off as they do when they’re on. Because there’s no chunky backlight, you can get a thin and light TV that sits beautifully, wherever you put it.
Home to all your favourites
The webOS system makes flicking through your TV’s smart features easy. All the entertainment apps, like Netflix, Disney+, Now TV and Prime are just a push of a button away, making them quick and easy to access. So, if you want to swap to something else, it’ll take just a few clicks.
Control it all with your voice
LG ThinQ AI lets you control your TV using your voice. It comes with Amazon Alexa and Google Assistant built-in, so you just need to speak into the included Magic Remote to command your TV. And you can even control other smart devices in your home too.
FAQs
- What is OLED?
An OLED screen is the best you can get. Your everyday LED screens create colours using a backlight that brightens and dims the display. But, this leaves shades washed out and blacks can’t get as dark as they should. That’s where OLED comes in. This screen doesn’t need a backlight, as every pixel on the screen can turn on and off by itself. This means the screen can finally achieve that perfect black. And because every pixel is doing its own thing, everything you watch will be filled with accurate detail and colour.
- What is the difference between LG OLED and LED?
OLED and LED tech come from the same family with one main difference. LED pixels are lit up by an LED backlight, which means colours can be washed out and blacks, well, they’re not true blacks. On the other hand, OLED comes with pixels that light up individually, so each part of the screen is displaying the most vivid colours, with no washing effect and the deepest of blacks.
- Is an OLED TV different to a 4K TV?
Yes, 4K just refers to how many pixels the screen has, so a 4K TV has 3840 x 2160 pixels. Whereas OLED is a display technology that treats your eyes to amazing colours. So, when you’re looking for that new TV, you’ll find normal 4K models as well as 4K OLED TVs.
- What is an LG OLED TV?
An LG OLED TV uses a special display technology that lights up each pixel in your screen individually. This means the films you watch will burst with vivid colours and the deepest blacks.
- How do LG OLED TVs work?
The pixels in an LG OLED TV light up individually when in contact with electricity, this means they can produce vivid colours. And because they can also turn off individually, you get to experience the deepest blacks without the washed-out effect that most LED TVs have.
