Our site uses cookies to give you the best experience. Manage your cookies here or continue shopping if you're happy.

Accept & close
Skip to Content

    Promotions Explained

    We're committed to giving you the best price for your item, but if you're looking for something extra back, here's some help on how to claim promotions.

    Discount codes

    We sometimes offer discount codes which can be applied either to your total order, or a specific item. These may be codes which you see messaged across our site, or they may be unique to you, for example when registering for My Account.

    Simply add that code at the checkout to apply your discount automatically, and you'll see the saving in your order summary. Only 1 discount code can be used per transaction.


    You’ll often see cashback promotions on our site; either for a specific brand, or as ao cashback offers which run across a wider range of products. If a product is eligible we'll make it clear in your search results and on the product page. We’ll also include a link to let you know how to claim when you complete your order.

    These offers will need to be claimed within a specified time after placing your order.

    If you’re eligible for ao cashback, we’ll include a claim form within your invoice email. You’ll need to submit that form within 14 days to claim your cash back, and you’ll receive your payment within 45 days.

    Additional offers

    You'll often see free gift, trade-in, cashback, prize draws and extended warranty promotions which are offered by the appliance manufacturers. If a product is eligible for one of these offers, we'll make it clear in your search results and on the product page.

    These offers will need to be claimed within a specified time from the date of your order, so check the terms and conditions for that offer – we’ll include a link when we confirm your order.

    Third party promotions

    From time to time, we’ll partner with a third party for a promotional offer. These will be run by the third party but we’ll always host the terms and conditions on our website, or make sure there’s a clear link to find them on the third party’s website, so you can easily check them.

    Take a look at the terms and conditions for our current third party promotions here.

    Competition Terms & Conditions

    All of our competition terms and conditions can be found on our website. These can all be found here.

    Trade-In on Appliances

    With our trade-in promotion, we’ll give you money for selected appliances when you replace them with our new models. We’ll even pick up your old appliances for free.

    Products that can be traded-in are clearly labelled on the site. Add a product on trade-in to your basket and tick the ‘trade-in’ box when you’re ready to checkout.

    We’ll collect your old appliance when we drop off the new one. Just make sure it’s empty, unplugged, and disconnected.

    We’ll put the money in your bank account within 40 days of delivery*. Simple.

    Trade-In on other Electrical Devices

    On other devices, we use a third party company called MTR. With the MTR trade-in promotion, we’ll give you money for wearable devices when you buy a new one at AO.

    This is a third-party service and will work through MTR’s portal where you’ll answer some questions on the condition of your device before being offered a price.

     If you’re happy with the price, MTR can send you a trade-in pack to send off your old device, or you can print off a label and package it yourself.

    The device will be reviewed once it reaches MTR and then the money will be put into your bank account. Learn more about MTR trade-in here.

    Want some money for your old device?

    MTR Trade-In

    From time to time we will offer additional promotions on selected products, which will be highlighted on each product. The same process will apply.

    What qualifies as a working laptop is confirmed in the guidelines below:

    • Device must not have Screen Burn
    • Must be fully functional
    • No software or hardware faults
    • Not liquid damaged
    • Casing and camera lens must not be cracked
    • Average wear and tear acceptable
    • Powers on, no cracks, moderate to heavy wear and tear (including scratches)
    • Displays an image and no physical damage to screen such as screen peel/delamination
    • Backlight fully working, or dead pixels on screen
    • No missing internal/external parts (HDD, SSD, RAM) and all ports work (HDMI and USB etc.)
    • Does not overheat and LCD hinges fully working (if applicable)
    • Genuine power supply provided and is not damaged


    Where do I enter my discount code?
    I'm a new customer and I received a £10 discount code. How do I use it?
    Can I use a discount code if I order on the phone?
    Can I use more than one discount code on my order?
    Do I qualify for a delivery promotion if I live in Northern Ireland?
    Can I trade-in a washing machine if I’m buying a fridge?
    Will you unplug and empty my old appliance for me?
    My old appliance is faulty, can I still trade it in?
    What happens if I haven’t got anything to trade-in?
    How and when will I get my money back?
    Can I have my old appliance back if I get a refund?

    Terms & Conditions

    This promotion is only available if we have the product in stock.

    AO.com can change, cancel, or amend this promotion at any time.

    If you used AO Finance to buy your new product, you can still trade in old appliances. The money can’t be taken from your finance agreement, so we’ll contact you to sort out a separate refund. This will all happen within 40 days of the delivery and collection date.

    Sometimes we include the trade-in amount in the price you pay upfront. We’ll make this clear before you buy.

    *When the trade-in promotion is for a specific brand, your money won’t always be automatically paid into your account. You’ll need to go to the brand’s website and fill in an online form to claim your money instead. We’ll make this clear on the Promotions section of our product pages.