Apple Appliances
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![Apple Watch Ultra 4, 49mm, Natural Titanium Case, GPS + Cellular [2026] - Sand Trail Loop - S/M](//media.ao.com/en-GB/Productimages/Images/rvMedium/9ompouxguvaevcrgzc76xe-ultra4_49_cellular_n_m_p.jpg)
Apple Watch Ultra 4, 49mm, Natural Titanium Case, GPS + Cellular [2026] - Sand Trail Loop - S/M
£749- Multi-day battery life — Ultra?4 is a smartwatch with ultramarathon battery stamina
- Stay closer to your heart health — The most accurate heart rate sensing in a wearable
- A full-featured health tracker — Better understand your body with advanced health insights
- Check your readiness for the day — Know when to rest or put yourself to the test
- Siri AI and audio intelligence — Using just your voice, engage in natural, back-and-forth conversations
![Apple Watch Ultra 4, 49mm, Natural Titanium Case, GPS + Cellular [2026] - Sand Trail Loop - S/M](http://media.ao.com/en-GB/Productimages/Images/rvMedium/9ompouxguvaevcrgzc76xe-ultra4_49_cellular_n_m_p.jpg)