Get ready to experience your favourite shows like never before with this 55-inch Samsung TV. The Crystal Processor 4K works behind the scenes to enhance everything you watch, while PurColour brings out the true shades in every scene – perfect for spotting details you might have missed before. And when it comes to sound, Object Tracking Sound Lite makes sure the audio follows the action, so you'll hear that car chase zip across the screen or feel the crowd roar all around you. Gaming fans will love the Motion Xcelerator too, keeping everything silky smooth even during those fast-paced boss battles. Plus, with the Vision AI Companion, you can ask your TV anything from "what's for dinner nearby?" to finding your next binge-worthy series – it's like having a helpful assistant built right in.

To use smart features (including streaming services) on this TV, you'll need to create or sign into a Samsung Account. Without signing in, you'll only have access to standard channels and external devices, like consoles or Blu-ray players.